Consultores políticos: ¿Fabricantes de dioses?

Authors

  • Luis Eladio Proaño

DOI:

https://doi.org/10.16921/chasqui.v0i85.423

Keywords:

CONSULTORES POLÍTICOS, COMUNICACIÓN POLÍTICA, CAMPAÑAS ELECTORALES

Abstract

Considera el autor que los consultores políticos son fabricantes de dioses capaces de defender a un personaje como presidente pese a su connatural antipatía y falta de credibilidad. Señala lo que importa de una campaña, la originalidad, el slogan y el espectáculo. 

Downloads

Published

05-03-2004

Issue

No. 85 (2004): Cómo informar en tiempos de globalización

Section

Otros

License

  • Authors retain copyright and grant the journal right of first publication with the work simultaneously licensed under a Creative Commons Attribution-NoDerivs License (CC BY-ND) that allows others to share the work with an acknowledgement of the work's authorship and initial publication in this journal.
  • Authors are able to enter into separate, additional contractual arrangements for the non-exclusive distribution of the journal's published version of the work (e.g., post it to an institutional repository or publish it in a book), with an acknowledgement of its initial publication in this journal.
  • Authors are permitted and encouraged to post their work online.